Target Audience

Target Audience

4 posts
Digital Marketing Toolbox
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Audience Research Tools

Jim West
Jim West
When you truly know your ideal customer, you'll know what copy to write, what content to create, how to target your ads, how to present your products or services, what social media platforms to invest in, and you'll know what gets them to take your desired action!…
Digital Marketing Toolbox
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Competitor Analysis Tools

Jim West
Jim West
When it comes to gaining online visibility and generating leads, there's no need to reinvent the wheel and waste time and money figuring things out for yourself. Much of the work has already been done by your competition, especially if they have invested in digital marketing.…
Digital Marketing Toolbox
members

Keywords and Questions Research Tools

Jim West
Jim West
If you want your website pages and other content (videos, images, blog posts, etc.) to get seen in search engine results, you need to do some diligent keyword research.…
Target Audience
members

Market Research and Ideal Customer

Jim West
Jim West
Conducting market research is critical to the long-term success of your business. Without it, you will not have the necessary information to build a solid business, and you will waste a ton of time and money trying to figure out what your ideal customer can tell you in advance.…